Opt In and Go Social – Social Media Optimization
Blogging, LinkedIn, Facebook and Twitter Strategies
By: Mary DuQuaine, Ryan Evans, Seng Weiland & Mari Luangrath
Social media is a term that encompasses a whole world of connection on the internet.
Learn how to create a footprint in the social media landscape.
We will consider Blogging, LinkedIn, Facebook, Twitter, Wikis, Forums, and more.
We will show how creating content with Search Engine Optimization in mind is still important in social media.
We will discuss “terms of use”, social media policy, and privacy issues that surround social media sites.
And we will share a real world case study to show how customer engagement in social media can help increase profits, build customer loyalty, and strengthen community ties.
Special Case Study with Mari Luangrath of Foiled Cupcakes!
