Tracking, Measuring and Making Sense of it All.
By:Chris King
This integrating session will take a look at the power of knowledge. They don’t call this the information age for nothing. At times, the problem is too much information. We will spend some time considering different ways to track information to help us make sense of the who, what, where and when of the traffic on our websites. What are the questions we should be asking to turn analytics into a real time decision making tool.
